A blog about songwriting and about the songwriter Luigi Cappel

Having posted music on one or more websites as well as other marketing activity such as a blog, photo’s,  social networking or whatever resources you are using, there are opportunities to market these.

One I recently found out about was Stumbleupon. It’s a very interesting concept. The key concept is that you register and then download a toolbar and you use this to tell the Stumbleupon service what you are interested in. In effect, every site that you visit, you can give a thumbs up or thumbs down to.

The service starts to understand what you are interested in and you can troll your way around the web looking at web sites. The more you vote for or against, the better it becomes at helping you find sites that will be of interest to you. It will also combine your interests and sites that you like with those of other people so that your recommendations may then in future be recommended to other people.

Thinking about promoting your music or songwriting efforts, this means that you can ‘stumbleupon’ those sites and recommend them. Of course besides self promotion, this also does provide an ability to provide you with useful information that you may be genuinely interested in which you can explore by ‘stumbling’.

The toolbar has a number of other features. You can use a button to send a URL to someone else who you think will be interested and you can do this by importing your contacts from your email application or by inputting an address. This is a nice feature which means you can do this without having to open your email client.

You can view ‘Channels’ of information such as images, video, viewing sites that your ‘friends’ like as well as links to sites that others have stumbled on from a selection of areas of interest that you opt in to.

So far this looks simple to use and unobtrusive. The only concern I had really was that it is one more toolbar on my browser as I now have the normal Firefox toolbar, a toolbar where I locate sites I visit frequently, a Googe Toolbar, that I don’t really use, but probably should and should probably utilise better (says he as he adds a Gmail button to it), the new Stumbleupon toolbar and the bar that shows the tabs that I have open.

I don’t know yet how much Stumbleupon will help me promote my songwriting and music, but will let you know how it goes.

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