A blog about songwriting and about the songwriter Luigi Cappel

Archive for the ‘performing rights’ Category

Songwriting New Year’s Activity and Resolutions

So its 2011 and I have made some resolutions, the big one being to really work hard in my songwriting and I’ve started off the way I intend to continue.

My first blog for this year was about my new song God if You’re Listening and having given it a lot of thought in the wee hours, I am doing an about face which will hopefully head me off in the right direction, especially a week before my first Berklee Music Semester of the year, with the paper on Commercial Songwriting Techniques.

So here’s my first weakness which I aim to correct. When I write a new song, I record a demo straight away. That’s fine if you do it so that you can remember all the nuances, but I tend to want to upload it onto websites straight away before it ripens. The result of this is that:

  • I haven’t learned how to play it properly yet. This means that the recording sounds like what it is. What it isn’t is a quality demo. Just because I know how I want it to sound, doesn’t mean that it is ready or refined.
  • I haven’t run through my Song Quality Checklist from Music Publishing 101. The first question of which is “Does the title sound like a hit. My song from my last blog started off as Santa If You’re Listening, but I very quickly realized it was wrong for lots of reasons, including that the dominant theme was a woman talking to God. It also means that it is not just a Christmas and Country song, but also a Christian song.
  • I rushed the accompaniment which actually sounded rushed and boring.
  • I added more instruments than necessary which actually detracted from the recording. As I songwriter, I really need to focus on simple elements, vocals, one guitar and bass. If  I want to pitch the song to an artist, in most cases less is more.
  • The melody and phrasing always improve the more you play a new song.

So sometime soon I am going to re-record “God If You’re Listening”. In the meantime, I am going to do the following things:

  1. Work through my Song Quality Checklist.
  2. Create a song Admin Sheet
  3. Print copies of the song and chords for my 3 performance clearfiles
  4. Register it with APRA
  5. Analyse a hit song in a similar style from my ongoing list of 5 songs for analysis. Probably Temporary Home by Zac Maloy, Luke Laird and co-written and recorded by Carrie Underwood, because it is similar inasmuch as it was written to evoke emotions and because it is a very successful hit song.
  6. Then I will revisit my song to see what I can improve.
  7. When I am happy I will re-record it, put some copies onto CD and then submit to a number of websites.

The key point I am making is about treating my songs as a business product, because if I don’t no one else will.

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It’s March Already

Wow, time has flown. I’m almost at the end of my first Berklee Music paper which is Music Publishing 101 and have been really enjoying it. I knew from past experience that this means self discipline in getting my readings done and getting assignments in on time, but it is so worth it.

Anyone who has studied subjects they were passionate about at university, knows how much you gain from them, and how they can move your career forward. The only catch now is that I have a list of so many things that I need to do asap, that the course has shown me, that I am wondering how I can start on my next paper and do all of those things at the same time.

Amongst the things I need to do is complete all the administration for my song catalogue and have everything in files so that I can access them on demand. This includes archives of Lyric Sheets, Split Sheets (only one song is a collaboration so far, so that’s not a biggie), copies of each song demo on disk in MP3 and CD format, with liner notes and much more.

One area I didn’t really consider or know how to deal with was TV and Film. New Zealand is obviously very successful in the film industry, but I also learned in my research that publishers such as Mushroom Music NZ has had real success in publishing to local and international TV, so they are on my contact list.

I have decided that I need to re-record every song demo for all songs that are on my A and B lists, before I make contact with people like Mushroom, because I want them to be impressed with my writing and not ruin chances by providing A&R people with hastily recorded demo’s, recorded within minutes of completing writing of songs on my Tascam Digital 8 Track. I have also decided that I should record more of my guitar  music arrangements as they are very good, but I have never considered them as having commercial value.

Of course this is all money and time, but if I want to have a music career as a songwriter and composer, I need to get seriously organized and treat it as a business.

So next steps. I had a meeting with APRA last week, which was very helpful. I was looking for advice, but also to let them know that I am working hard on my craft and music education and looking to go ahead in the industry. I put in an application for a grant to attend the Song Summit in Sydney in June and also inquired about next year’s music grants. Currently I am studying my Bachelor of Songwriting degree online, but I can’t complete the full degree online and the cost to travel from New Zealand to study in Boston MA, with accommodation etc is very high, so I am hoping that when the time gets closer I can get some local support to make the trip.

Another challenge I have is staying in touch with the industry and really getting to know it well, locally and internationally. This means reading magazines that you can’t buy locally. These include Country Music Magazine from Australia and of course Billboard from the USA.  New Zealand is really bad when it comes to accessibility to international music magazines, so this means more money to get subscriptions and of course time to read the magazines. There are of course loads of great websites, including the ones for the magazines I just mentioned, this also means more time for reading and research.

I haven’t done any gigs for a couple of months, because this also takes time for practice and the gigs themselves, but I really need to fit this in as well, not to mention writing new songs!

So loads of work to do, money to find for recording, artists to find to record my songs, because I can’t do them full justice myself. In between I have a full time job, a family, a mortgage and other commitments, but they say if you want something done, give it to someone who is busy.

What I need now is a winning Lotto ticket so that I can focus on my music instead of working 50 hours a week in my day job.

The bottom line is that if you want to be a success in this industry you need to work hard and a little luck would be nice, but most of the time you need to make your own luck, by putting in the effort. I can’t remember who actually said it the first time, but it was along the lines of “The harder I work, the luckier I get.”

The Recording Studio

Hey guys, first of all apologies for the blogfade, I’ve been really busy, especially since my broken wrist has healed and I am playing again. I have a few great new songs ready to be recorded, well two of them are ready to be recorded, I’m still working on the guitar solo for the third which is a jazz song.

I’ve said many times that you should sign up to your Performing Rights Association. I’m a writer member of APRA (If you are in the USA you can join either ASCAP or BMI) which looks after Australia and New Zealand. Actually I wonder why it isn’t called ANZPRA? As well as making sure that you collect your performance royalties, they do lots of other things like putting on the awesone S3 Song Summit Sydney which I went to and blogged about last year. They also support and sponsor lots of seminars like the one I went to at Depot Artspace yesterday.

Now I have of course recorded in a studio before, but this was a great workshop with the opportunity to learn more about recording, mixing and mastering. There were a couple of things that I came away with that I thought I would share with you.

First of all, with the economy as it is, many studios are quiet and you may be able to negotiate a deal, even if its just some extra practice time. Rates seem to vary from $25 an hour to huge sums. Don’t just go on price because you may get what you paid for, although some people may be very good, but either getting started or just want to help fellow musos or gain experience. So cheap doesn’t necessarily mean poor quality.

A key bit of advice is to hear some examples of their work. Also see if they have experience in your genre.  Someone into electonica or heavy metal might not bring the best out of country or a solo singer songwriter with just a guitar. But then they might too. Anyway check what they have done and ask if they have testimonials or any hits under their belt.

Another good bit of advice is to collect a selection of tracks of artists whose sound you like and you would like your track to sound like. Then you can take those tracks to the studio for the team to listen to. You can say, I want my track to sound like that. The guys at Depot Artspace, said that if you do that, they will be able to come close, although of course a lot of it is up to y0u.

There was some discussion, instigated by me, as to what costs to expect for mixing, mastering etc. I wont preempt any pricing but you should be leaving at least a c0uple of hundred dollars. One of the suggestions was whether you were looking for a single or ‘just an album track’. I was surpised at that. Obviously some people want to put more into their ‘best’ tracks. The problem I have with that is that I want all my tracks to be the best they can be and often the track you like the best isn’t the one that becomes the hit. There is also the issue that in todays world of iTunes and downloads, its quite possible that most of your sales will be for single tracks. These days of most of the albums I buy, there are only a few tracks that I really like.

I’ve currently got my eye out for a few musicians that would like to record with me in the studio. I’m especially after a drummer and someone who plays pedal steel. I can’t pay them but they will get credit on the demos. I’ll do another blog soon about demos, this blog is about the studio.

For solo artists like myself (I do play with resident or jam bands but its been many years since I’ve been IN a band), keeping time can be an issue when you bring session musicians in. When  its you on your own people won’t notice if your timing slides a fraction and sometimes you even do it deliberately. I do that in my new jazz song Color Blind. If you can’t keep steady in a studio, it’s going to cost you time and money and annoy the other musicians. My Tascam home studio has a click track and I also have a metronome, but they are both so  boring and don’t give you the one beat. Fortunately my new Digitech Jam Man has a choice of 10 click tracks, they aren’t great, but much better than what I had before and I don’t mind playing with them. Maybe I’ll  be able to download some better samples. One thing the Jam Man doesn’t seem to be able to do is let you select the beats per minute, you have to tap it in, but I digress. The point is that if you make sure you are as ready as you can be, before you get to the studio, the better your result will be.

So shop around, do your homework, ask for examples of their work and ask liots of questions. People don’t work in recording studios for a job. They do it as a vocation. They do it because theyh love it. You will pretty much find all of them interested and happy to show you around and explain how they work. Remember, its about their reputation as well as yours.

How about leaving a comment and sharing your experiences in the studio?

Give Pump Audio a try

Some time ago I was told about Pump Audio, but I hadn’t checked it out until now. I’ve been using Sonic Bids for some time and I suspect if I lived in the USA, they would be really good for me, but I haven’t seen any gigs in New Zealand to aim for and very little in Australia. Don’t get me wrong, I think Sonic Bids is great, it just hasn’t been able to do anything for me.

My focus and goals are as a songwriter rather than a performer, although I do love playing to an audience. This means that my needs are to get my songs to a market, but my market is performers more than listeners which presents a problem for me. I’m not sure whether Pump Audio can do anything more for me, given that they are really looking for high quality finished product. My recordings are samples and I typically look for a way of presenting my songs that opens a door for the artist / singer to put their own personality and interpretation into it and l feel that by recording to the highest quality makes it more difficult for it to fit into someone else’s style, thereby reducing the size of my potential market.

The thin with sites like Sonic Bids is that you pay for each submission and that can add up pretty quickly. I must say that they give real value for money and the work they do is worth every cent they charge. The problem for my needs is mostly that they are US centric and more gig and song competition focussed. I will continue to use them for competitions or opportunities when I plan to travel to the US again.

So back to Pump Audio. First of all from a credibility perspective, they are owned by Getty Images, who purchased them in June last year. Getty are a world leader in photography and imagery and having just received a healthy check for a photo they bought from me recently, I know at first hand that they are serious about their business.

You can’t send Pump Audio MP3’s (except for the first couple which are an audition to see if they good enough), they are looking for high quality CD’s. The first benefit in my opinion from this is that it removes the tyre kickers who submit every song to anyone who they think will listen, and of course most of them don’t. You have to make an effort to send them your music.

You don’t pay unless they sell your music and then you get paid 50% of what they sell it for. This sounds a lot, but when I think of the money I have paid for other submission services that got me no money, this way they are motivated to move your product and if your product is good, you will get your return.

You keep your song rights (IP) and their deal is not exclusive, so you don’t have any barriers to also offering your music to other buyers. They cover a variety of media and say that last year alone they placed over 80,000 items to TV alone!

If you have high quality recordings on CD, I would highly recommend giving them a go.

In the meantime I am working on my latest song which is another song about dads and daughters, really about babies. It’s called When Madison Smiles and hopefully you will find it on my MySpace and Music Forte sites before too long.

Everybody’s talking about, Slot Music

New York, Paris, London, Munich

Everyone’s talking about, Slot Music.

At least, it finally hit the NZ Herald today . Beaten by downloads affecting retail store sales, major record companies inlcuindg  Sony BMG, Warner and EMI have decided to make their music more accessible by putting it on 1GB Micro SD Cards.

They plan to still put them into CD cases and say that with the extra space, they can include the liner, liner notes and other information. They will be DRM free and you can even play your music on your computer by using the Micro SD Card with a dongle. The music will be in MP3 format at 320kbps they say on the info site, which they say is very high quality music. Really?

The say that hundreds of millions of phones, Personal Computers and in the future lots of car entertainment sytsms will be able to listen to this music.

Well hello! Do you think we consumers are thick? Let’s go back to the future and do a different thing in the same way and charge a premieum for convenience.

So here’s the thing. Back in the day we had audio casettes and vinyl. Audio casettes were cheap because they weren’t going to last long, especially on cheap walkman units that stretched the tape if they got dropped, got hot or for lots of other reasons. Vinyl was great, you got big liner art and photos, quite often big inserts with lyrics, interviews and more photos.

Then came the CD, which they said had far greater sound and extra space to put more information on. In the future, they said, they could include music videos, interviews, games, photos and much more. Of course we had to pay more for this amazing technology but it was going to be worth it. In many cases the quality was superior, even the nice ambience of the needle was no longer there.

But the extras? Well they are the exception rather than the rule. In most cases we got less liner information, because of the size. Inserts happened sometimes but not very often and the additional material? Sometimes there was a hidden track, that was fun. Occassionally someone would add a music video and a few like BB King, put out a CD ROM with interviews, games and lots more. I still have mine, it was cool. Of course I don’t play it any more, but I felt I got my money’s worth and was chuffed that an old timer like The King could do something so modern.

So here’s my take on this. I have large quantities of CD’s and DVD’s pressed, not of my music unfortunately, but for car navigation. I also have large quantities of SD Cards duplicated, also for car navigation. Firstly, even at volume pricing SD Cards are much more expensive than CD’s or DVD’s.

Universal Music is going to release about 30 ‘Slots’ to start with, from their eLabs Digital Music Unit. Sounds more like a test to me, but anyway, I do applaud them for trying new technology. I think it’s a good idea to try new technology, given that CD’s are losing ground rapidly to downloads.

Will they add extra information to the SD Cards? Maybe for some of those first 30, but then it wil be the same old story, new media for a premium price (for the convenience) and nothing more. If they had listened to people like me 10 years ago (Netguide wouldn’t publish my opinion), they could have reinvented a format giving loads of extra value, far more than people could afford to download and created a whole new generation of fans and collectors. But no, they just wanted to increase cash flow and profit. After all, they knew far better than we consumers, what was good for us.

In my humble opinion, they created the monster we have today where people download and share music for free. And it is a monster friends, because what is happening is people are downloading music for free and the poor songwriters and performers are getting ripped off.  Sure there are big bands making truckloads of money for themselves and their promotors, but they are the minority. Most of the people in your favorite bands have to work a day job in order to be able to write and perform music at night. This might not be the case if they got fair remuneration for their work.

I ask you this. Do you work for free? Do you expect to go to work and build widgets or whatever you do and expect other people to reproduce them for peanuts and give them to your mates? Will you accept a 90% reduction in your income because people have found a way to clone your products? I didn’t think so.

Anyway, after that minor digression, this is a storm in a slot. Sure they will make some of these. Then they will cry foul when people copy them (if they can be bothered). They will weep when these cards don’t get sold, except on eBay, Craig’s List or Trade Me after people have copied the music onto their computers and shared them with their mates.

I love new technology, but when I can go to iTunes and for a couple of dollars, buy the only song as a track that I like (because I am happy for the band to make some money from it), why would I buy a little SD Card that I will probably lose.

In my humble opinion, the music industry got this one wrong. Can they redeem it? Only if they figure a way to genuinely add value. They want to offer the music on iGB SD Cards. (Interesting that I struggle to even buy 1GB SD Cards anymore.) Why not do something smart and offer us real value. Do what you should have done years ago and you might find a couple of years of legs in this yet. Use 4GB cards. Load it with the music, the live performance video, the interviews, the music video, lyric sheets (the mechanical rights people can still get a share) and a personal spoken message from the band or artist. You could sell that for a premium and create collectors items that people will want to keep.

Of course when real broadband arrives, people are no longer going to buy music in hard copy. I’m sorry but they won’t. Why would you. The other day I sat down in front of YouTube an had a great afternoon watching videos and listening to music of my favourite bands of the past and the present. All it cost me was a bit of internet access (and I do have ADSL 2 from Orcon so speed wasn’t an issue.

I think the future will be:

New York, Paris, London, Munich, Nobody’s talking about Slot Music.

Love music – A Great Kiwi Music Site

There are so many great music sites out there and it sometimes amazes me that there are sites like Cheese on Toast that have been around for 5 years yet many people don’t know it exists.

Another one of these is Love Music and given that I am all about sharing great information for songwriters and performers, even if you are not a Kiwi, it is worth checking out.

It has the usual stuff like gig guides and entertainment news, but there is much more.There is an under used forum, which is a shame, so maybe you should go and make a post about something you are passionate or want to know about. I particularly like the Learn About section which has features including how to protect your music and having music as a career.

I’ve written in the past about the Top 40 Charts. You can go to this site to see the current NZ Top 40 which is very important if you want to know what Kiwi’s are listening to. This is fed from RIANZ which I have mentioned before, but this means you can get it at the same site.

There is lots of other great stuff on this site, with information, comptitions, artist features and lots more. I’m not going to say iny more, just go there now and see for yourself. It’s worth the visit!

Live music banned in Bangalore

At first when I read this on Muziboo, a site I have just been invited to join and posted a couple of songs on, I thought this was just some situation that was being exaggerated, I mean how can such a large city ban live music.

When I think of India, I think of Sitar and Tabla, religious music and those awesome rythms ad I can’t think of anything better than going out to a Bangalore Bar and listening toa live band. But no, it’s for real as I read in The Times of India.

Live bands and even karaoke have been banned by the police. It seems that music leads to drinking and drinking leads to crime. The entertainment and hospitality industry are suffering big time, but as a songwriter and performer, my heart goes out to the performers who’s livelihood is at stake and the people who enjoy music to relax and unwind, to be happy and share good times with their friends and family.

Shame on you, Bangalore Police. This is patently wrong and ther world is watching you. I suppose you would be happiest if you put the whole city under house arrest. Sure there will be people at dance parties who get over enthusiastic and there may even be the odd fight, but for the most part, people who are enjoying music are doing just that, being happy. Give them a break. if you have to make them employ extra security at places where there is risk, but you can’t stop the music!

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