A blog about songwriting and about the songwriter Luigi Cappel

Posts tagged ‘greenhouse’

DIY Record Album Production lessons

Almost every time I’ve played a live gig, I get asked if I have a CD that people can buy and the sad and sorry answer is no, but here’s my card and you can visit my website at MySpace. Now there is my first error, you really should have your own website, but I haven’t found a CMS yet that is easy for me to use, but I will do soon. Anyway, even if you can’t afford to visit a studio, there are plenty of low cost tools that you can purchase, either software or hardware. I have both.  Now you can create your own CD.

I will also visit Go Daddy one of these days and get my own URL, which you can easily link to your MySpace or other page until you have your own. They only charge $9.99 for a .com domain. If you listen to the great Musicians Cooler Podcast, he has a number of promo codes that will give you a discount off Go Daddy services.

I’ll wait until I use up most of my business cards which have the MySpace address on it.

Anyway, back to the story. I bought myself a Canon iP4500 printer which will print directly on printable CD’s. It was very cheap and did a great job, except it doesn’t print all the way into the hole of the CD, which is a minor dissapointment. I checked the settings and they are set to the closest it will go.

I spent quite a lot of time on the image I wanted on the label and also making sure it was consistent with the insert cover and the theme of the Album which is Greenhouse. I thought I’d be able to find some good templates on Microsoft Publisher but was sorely dissapointed. Fortunately at a sale last week I found a software package called CD Covers and Labels for Dummies, which was as simple and simplistic as you would expect, but awesome value for $5! So I as able to use their templates and my images.

I put the title on the CD label and also in smaller print on the bottom Copyright Luigi Cappel 2009.

I worked out the order of the tracks I wanted, which I listed on the Album insert. I didn’t put in the song times, which I will probably do on the next batch, because if any of these do find their way to a radio station, they will want to know how long the tracks play for.

When I went to burn the CD’s using Sonic Digital Media Plus v7, I found (having wasted 3 CD’s) on testing them that the software had reordered the tracks alphabetically which meant I had to solve this problem because I wanted the tracks in the specific order to keep it relevant and interesting to the listener and I had already printed the inserts including the track listing. To solve this, I used the Rename function and numbered them in front of the song title. Now we were sweet.

Printing the labels was easy, although cutting them to size was a pain. I used fairly heavy paper so that it would look professional and not try to slide out of the case when it was opened. I used a guillotine and found it really hard to get the edges exactly right. Next time I’ll use a straight edge and a craft knife, which will be much easier. Also you need something for the back to fold the little edges which are the titles that you can see from the side.  Detail is important as even though the CD’s are home made I want them to look professional. The only thing missing is the shrinkwrapping, which I will have done later when I create more volume. There are plenty of places that will shrinkwrap for you very cheaply.

So just to go over the presentation. The front cover is consistent with the concept of the album. This album is called The Greenhouse Demo’s, because the songs are demo’s and Greenhouse is the title of Track 4. The cover art is a picture of a big block of Franz Joseph Glacier ice that is melting at a rapid pace. The title is very easily read on both the CD label and the insert.

On the inside of the isert I have a photo of myself (because the listener can’t late to you if they don’t know what you look like and the album is about building a fan base) holding a huge block of glacial ice which has melted and been washed away in the icy river.

On the back I put another picture of myself, this time standing on White Island which is an active ocean volcano and represents the global warming and the yin and yang of hot and cold. The other crucial data I put on the back is my email address and URL so that people can make contact with me, probably one of the most important things of all.

All in all, it was pretty simple. Everyone should have an album available, even if it’s home made, whenever you perform. I’m really pleased with how mine turned out and it looks more professional in my humble opinion than some that I have seen, made by ‘professionals’.

As a footnote, I was listening to one of my favourite podcasts yesterday while I was vacuuming the pool. it is Music Business Radio. The interview was with Meiko, who I strongly recommend as a good listen. I love the song Boys with Girlfriends. Anyway, on the podcast they have a section called Dave’s Demolition Derby where they get their guests to review 3 songs hat listeners have sent in for critique. I can’t remember her Manager’s name but he used to be an A&R man and made the comment that Record Companies and others get loads of unsolicited CD’s in the mail and some of them look really cheap and nasty.  If you hae to pick a few of them for a quick listen, which one do you think will get an airing, the one with a CD which someone has written on, something like My Cool Song, or one that looks like it was purchased of the shelf of your favorite CD store?

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Who do I sound like?

There are lots of sites where you can post your music and one of the ways people find you is when they are looking for people who sound similar to one of their favourite artists. MySpace has that feature. Last FM is built around that concept.

Last FM is like your own personal radio station that tries to come up with the music you like. It’s free, which is great and when you listen to music you can rate it, love it or ban it and the station will eventually evolve into exactly the kind of music you like. You can get it to start playing music by selecting an artist or a topic. If you want to listen to songs about Christmas, just key in Christmas, if you want to listen to my songs or artists like me, select artist and enter Luigi Cappel.

As a songwriter, artist or band, you can set up your own site where you can upload your music and videos and people can listen to your music. Just go to the Music Manager section and start creating your page. I have 1 1/2 albums up there so far. Greenhouse and Reflections which is only half complete so far.

So here’s the problem. I have entered 3 artists who have influenced me, particularly on certain songs. They are Don Henly (in particular my song Only Memories Survive), Willie Nelson and Jimmy Webb. The problem I have is in being objective when I listen to myself. So perhaps you can have a listen to some of my songs on one of my sites and tell me who you think I sound like. You can here them at Last FM by entereing my name, you can hear some at MySpace and more at Music Forte.

If you can be bothered, it would be great if you can give me feedback on what artists you think I sound like so I can add them into my sites to help people who like those artists find me. I’ll be happy to return the favor of course.

There are many benefits of understanding who you are like. If you know who you sound like, you can look for gigs where people like that kind of music. You can get a better idea of who to pitch your songs to as a songwriter and you can guide potential fans to your music online.

Take lots of photos of you and your band

You never know when a photo will be useful. It might be photos for your tracks, an album cover, photos for your bio or web page.

Many web sites where you post your music, like MySpace for example, let you post photos with your tracks and so many people use the one photo for all tracks, which is boring. Boring reduces interest value.

If it’s a photo for your Press Kit or EPK, I recommend that unless you have a great photo, get a portrait photo done by a professional photographer. It could be the classic head and shoulders, or you doing something. You should at least have one clasic shot because it says you are mature and professional and you treat your music career as your business.

Shots for Facebook like this one, which my daughter took of me playing in Montego BayLuigi Cappel performing in Montego Bay

Luigi Cappel performing in Montego Bay

in Jamaica are fun shots, but not good enough quality for professional use.

If you are going to use shots in relation to a song or for an Album cover, make sure they are relevant, if it’s a song about a beach, like my song Muriwai Beach, then show a photo of Muriwai Beach. When I record my album Greenhouse, I have a photo of me holding a very large chunk of ice in my hand at Franz Joseph Glacier. The glacier is melting away with global warming and fits nicely with the title song which is also called Greenhouse. You can hear it at Music Forte.

If you don’t have a performance video, then video slide shows are a great way to add your songs to sites like Youtube. This one was done for me by my friend Noel of Powershows. In this case he supplied the images from his photo library.

There are lots of plug ins for websites like Photo Bucket which I use on my MySpace page. It lets you have some fun and easily put up a slide show. Photos add interest to your web page, especially a slide show, which attracts attention. It also helps people connect with you and feel like they know you a little. It makes them want to come back, or leave a comment, its about developing a relationship.

Even if you don’t need them now, take them anyway, you will find good uses for them. Take a camera to your gig and even if you don’t have anyone you know there, someone will take it for you.

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